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Your GTM partner in Europe

Fast expertise, done well.Senior operators on the work from day one

Pirates of Growth is a senior go-to-market partner for B2B teams. We align your strategy, design the revenue architecture behind it, and build the engine that runs it. Live in weeks.

Strategy · architecture · engineering · RevOps
GTM consulting · Revenue architecture · GTM engineering Benelux · DACH · Nordics · UK & Ireland
The problem

Most companies try to do everything themselves, and end up doing a little of everything.

No repeatable motion

Growth runs on hustle.

Some GTM motion works, but nothing is repeatable. Results depend on a few people and a lot of effort.

Tool sprawl

Nothing talks to anything.

Many tools, each with its own data and alerts, and a HubSpot nobody fully trusts.

Blind reporting

Every report disagrees.

Nobody can say which plays create pipeline, so budget follows opinion instead of evidence.

No time to hire

You need seniority now.

A senior hire takes months and is hit or miss. The problems compound while you wait.

Our viewFocus and alignment beat activity. We find the real problem first, then build what fixes it.

What we do

One partner for the whole go-to-market.

Pick one service or combine them. Each one is scoped by deliverables, with success metrics agreed before you commit.

Strategy

GTM consulting

Positioning, ICP, personas, motions and priorities, agreed with your leadership before anything gets built.

  • GTM Advice
  • ICP and Persona Mapping
Design

Revenue architecture

Lifecycle stages, definitions, handovers and the data model, designed on the bow-tie so every team works from the same map.

  • Winning by Design
  • SPICED
  • Bow-tie
Acquisition

Signal-based GTM

Know who to talk to, and when. Signals, enrichment and scoring feed one cockpit, and campaigns go to accounts that are actually in market.

  • Signal Taxonomy
  • Signal Cockpit
  • Outreach Campaigns
See the signals approach →
Build

GTM engineering

Enrichment, integrations, workflows and sending infrastructure that make the engine run without manual work.

  • Clay
  • TAL and Persona Enrichment
  • Integrations
Platform

HubSpot and reporting

HubSpot architecture and dashboards across the bow-tie, so every report tells the same story and you can show what works.

  • HubSpot Architecture
  • GTM Dashboarding
Run

Fractional RevOps

A senior RevOps lead in your team for a defined stretch, scoped by monthly deliverables instead of hours, with a handover at the end.

  • Program Management
  • Enablement
Use cases

Work that is live, and reported on.

AlisQIQuality management software

A signal cockpit for two continents

2,500+

Matching food and beverage manufacturers in HubSpot, with 2,400 decision makers mapped to them.

What we did
Diagnostic, blueprint, GTM advice, HubSpot architecture, signal cockpit and dashboarding.
Result
Six live signals feeding one GTM Score. Six campaigns running in the US and Europe.
iwellEnergy storage

Outbound on signal and persona

5%

Meeting rate on a tailored, high-impact outbound list built on signal plus persona.

What we did
Architecture of the whole design, delivery, HubSpot reporting and campaign dashboarding.
Result
A list small enough to tailor, and dashboards that show what each campaign produced.
Delivered with specialist partners
SchoolyearEdTech

From blueprint to first campaign

PLAN→LIVE

A GTM blueprint that defined the plan and success metrics, followed by a waterfall campaign.

What we did
Diagnostic, GTM Blueprint, HubSpot architecture and campaign delivery.
Result
Blueprint and waterfall campaign delivered.
Teams we've built revenue engines with
AlisQI
iwell
Schoolyear
Effectory
Why work with us

Senior expertise, without the overhead or the hiring risk.

2

Seniors from day one

The architect and the engineer do the work themselves. No account managers, no juniors learning on your budget.

€0

Free to start

The discovery session, diagnostic and blueprint cost nothing. You pay only if you decide to build with us.

1st

Design before build

Definitions, architecture and success metrics are agreed before anything is built, so you know what good looks like.

/mo

Deliverables, not hours

Every month ends with something your team can use and show. You evaluate after each stage and keep the knowledge.

AlternativeWhere it falls shortWith Pirates of Growth
AgencyOverhead and layers. Slower, and it builds what it sells instead of what you need.The architect and the engineer on the work. What we build lives in your CRM, under your control.
A new hireMonths to hire and onboard. One person rarely covers strategy, data and the build.Live in weeks. You can still hire later to run what we built.
FreelancerOne person with general knowledge, and one point of failure.Two seniors with a tested method, defined deliverables and a handover.
Do it yourselfSlower, more mistakes, and more noise in the CRM that is expensive to fix later.Definitions, lifecycle and data model agreed first, then built right.
Why we exist

Companies, and the people in them, grow faster when they question what they assume is true and are free to act on the answer.

Mission

We put senior GTM experts into companies for a defined stretch. We align the strategy, build the revenue engine, and leave you able to run and judge it yourselves.

Where we're heading

A banner clients trust: when it shows up, the job gets done. Over time, a network of proven experts and a place to learn the craft, so companies find the right expert at the right time.

STRAIGHT

You always know what you get and what to expect. We price fairly, flag risks early, and decline work where we can't add enough value.

DONE

Once we agree, it ships. If a blocker appears, we find another way through.

FREE

We work from momentum, not hourly clocks. Easy to reach, easy to talk to.

CRITICAL

We question the default and find the real problem before we build anything.

Who does the work

Two seniors on the work from day one.

We bring in a marketer or other specialists when an engagement needs one, and we say so when we do.

Portrait of Vladimir Popu

Vladimir Popu

Revenue architect

Designs the engine and runs delivery: revenue architecture, HubSpot architecture, GTM advice, reporting and dashboarding, program management. Around ten years in RevOps and GTM.

Lars Broekman

GTM engineer

Builds the data and tech layer: enrichment, signals and sending infrastructure.

Discovery session

FIND THE
REAL
PROBLEM.

In a discovery session we look at your go-to-market, your stack and your goals, and tell you straight whether and where we can help. If we can, the diagnostic and blueprint that follow are free too.

Or write tovladimir@piratesofgrowth.com